About BSG
Blueblacks Sports Group (BSG) is a modern sports ownership and development company focused on acquiring, launching, and operating professional and semi-professional sports franchises. Founded in 2021 and headquartered in Indiana, BSG is committed to building sustainable organizations that combine competitive excellence, strong business operations, and meaningful community impact.
The company specializes in team ownership, franchise development, brand building, league partnerships, and sports business consulting. Blueblacks Sports Group works across multiple sports and leagues, providing operational leadership, marketing strategy, sponsorship development, and long-term growth planning for each organization under its umbrella.
BSG’s mission is to create professional sports organizations that are financially stable, community-driven, and positioned for long-term success. The company focuses on developing strong front offices, building corporate partnerships, and delivering high-quality fan experiences while expanding opportunities for athletes, coaches, and local communities.
Blueblacks Sports Group operates with a leadership-first model, emphasizing professionalism, strategic growth, and innovation within the sports industry. Through disciplined ownership and forward-thinking strategy, BSG aims to become a respected multi-team sports ownership group across North America.
Company Information
Headquarters: Indiana
Founded: 2026
Corporate Employees: 10
Total Staff (Including Team Clubs): 100+
Key Leadership
J.R. Robinson — Executive Chairman & CEO
Scott Lewis — Chief Operating Officer
Holly Newcomb — Vice President
Howard Goodman — SVP of Strategy & Development
Roman Booker — Chief Marketing Officer


